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Press Releases

FOR IMMEDIATE RELEASE:

ReNew Life Introduces Norwegian Gold Every Omega™ Full-Spectrum Omega-3•5•6•7•9 Supplement

Palm Harbor, FL (Date) – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas introduces a new supplement to its Norwegian Gold Ultimate Fish Oil line—Every Omega™, a full-spectrum one-a-day Omega supplement that combines Omega-3, 5, 6, 7 and 9 from supercritical fish oil and cold-pressed plant oils for advanced total-body support. As the most potent full-spectrum Omega supplement available today, just one dose of Norwegian Gold Every Omega contains 1,000 mg total Omegas to promote optimal health, including:

Omega-3 for heart, brain, eye and joint health
Omega-5 for cardiovascular health, blood sugar balance and to help ease symptoms of menopause including hot flashes and mood swings
Omega-6 for hair and skin health, healthy hormone balance, improved mood, and to ease bloating
Omega-7 for healthy weight, bowel regularity, and healthier cells
Omega-9 for cardiovascular health, cholesterol management, improved natural defenses and healthy blood sugar

Norwegian Gold Every Omega also contains 1,000 IU Vitamin D3 for enhanced cognitive function, immunity and bone health, and the pure fish gelatin capsules feature a refreshing natural orange flavor. Says ReNew Life Founder and President Brenda Watson, “Norwegian Gold Every Omega marks a whole new level of Omega support. Research has been telling us for decades how important it is to eat a diet rich in beneficial Omega fats—everything from lowered risk of heart disease and stroke to helping with arthritis and even depression—and now we’ve combined supercritical fish oil with cold-pressed plant oils for a complete total-body supplement that’s as easy as it is powerful. Just one softgel a day is all you need!”

About Norwegian Gold Ultimate Fish Oils
One-a-day Norwegian Gold Ultimate Fish Oils from ReNew Life combine concentrated Omega-3s and other natural ingredients to promote and maintain optimal health. Enteric-coated fish gelatin softgels ensure 3X more absorption than non-coated capsules, and added lipase (a natural fat-splitting enzyme) significantly reduces any fishy burps or ‘repeat’. The Norwegian Gold line has earned a 5-star rating by the International Fish Oil Standards (IFOS) program, proving that they meet or surpass all national and international standards for purity, potency and freshness.

Each ReNew Life product is made from only the finest raw ingredients and thoroughly tested for purity and potency, and the company’s analysis and manufacturing practices set the benchmark for others in the industry. Above all, ReNew Life is dedicated to helping their customers achieve and maintain optimal health, increase their energy and enhance their mental clarity.

For additional information about Norwegian Gold Every Omega™, as well as other ReNew Life products, email: shester@renewlife.com.

2010 Vity Award Winners

FOR IMMEDIATE RELEASE:

Just Announced: ReNew Life Wins Vity Awards for Best Internal Cleanse, Best Product Packaging & Best Floor Display by Health Food Retailers

Palm Harbor, FL (May 27, 2010) – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas will add three more Vity Awards to its already impressive collection following the 2010 Vity Awards selection process.

CleanseSMART™ Advanced Cleanse earned the Vity for Best Internal Cleanse, an honor that company Founder and President Brenda Watson considers “a testament to the superior purity and potency of our products, and a clear message from our consumers about what they’re looking for in a complete total-body cleanse. In 2008/9, there was a surge in popularity of simple colon cleansing products. Now people recently turned onto cleansing by these simple products are recognizing the much greater benefits of a total body cleanse that incorporates both colon cleansers as well as cleansing and detoxifying the other organs”. The powerful 30-day formula combines deep-acting herbal extracts and a potent colon cleanse to help eliminate harmful toxins and promote vibrant health and energy. This is an incredible seventh consecutive year that CleanseSMART™ has received this prestigious award from Vitamin Retailer magazine. Votes are based on exceptional sales, popularity and customer satisfaction.

ReNew Life was awarded also the Vity Award for Best Product Packaging following the redesign of their natural cleansing supplements line. Updated features such as a more contemporary look, clearer product positioning, enhanced feature and benefit copy, and prominent educational information make shopping easier for consumers and provide retailers with a highly effective sales tool.

Finally, ReNew Life won a third Vity Award for Best Customer Service Display for their Flush & Be Fit™ women’s cleanse display. All 2010 Vity Award winners will be featured in the upcoming June issue of Vitamin Retailer magazine.

About the Vity Awards
Recognizing the natural health care industry’s premier products, as well as those businesses that provide outstanding sales and merchandising support, the Vity Awards are distributed each year by Vitamin Retailer magazine, the dietary supplement industry’s leading business magazine. The esteemed awards are “among the most sought-after in the natural products industry” according to Vitamin Retailer’s website and are voted upon by retailers based on exceptional sales, popularity and customer satisfaction.

About ReNew Life
Named America’s No. 1 Digestive Care and Cleansing Company by SPINS, ReNew Life Formulas develops and manufactures a full spectrum of natural digestive care products and functional foods. Founded in 1997 by Brenda Watson and Stan Watson, the company has built a reputation upon making superior-quality products and providing outstanding customer service and educational support. Each ReNew Life product is made from only the finest raw ingredients, and the company’s analysis and manufacturing practices set the benchmark for others in the industry. Above all, ReNew Life is dedicated to helping their customers achieve and maintain optimal health, increase their energy and enhance their mental clarity.

For additional information about ReNew Life and the 2010 Vity Awards, as well as other ReNew Life events and product information, email: shester@renewlife.com.

ReNew Life Introduces Ultimate Flora Critical Colon BifidoMAX 80 Billion™ Maximum Digestive Support Probiotic

Palm Harbor, FL - March 30, 2010 – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas introduces Ultimate Flora Critical Colon BifidoMAX 80 Billion™, the highest potency probiotic in a single capsule and the newest addition to the company’s award-winning Ultimate Flora line of high-potency, high-Bifido daily probiotic supplements.

Ultimate Flora Critical Colon BifidoMAX 80 Billion™ is a therapeutic-strength colon support probiotic specially formulated for people with acute digestive care needs. Each capsule contains 80 billion probiotic cultures from 14 strains of clinically proven microflorae—including the highest amount of beneficial Bifidobacteria in a single dose to help replenish healthy intestinal bacteria and relieve irritable bowel, diarrhea, constipation and other symptoms of digestive distress. Its unique Enteric-GUARD™ controlled release technology utilizes an added layer of protection to help deliver more active probiotics directly to the intestines for maximum benefit.

Ultimate Flora Critical Colon BifidoMAX 80 Billion™

80 Billion Cultures in One Capsule
52 Billion Bifidobacteria per Capsule
14-Strain BifidoMAX™ Probiotic Blend
Helps Relieve Digestive Distress
Ideal for Irritable Bowel, Diarrhea and Constipation
Enteric-GUARD™ Delayed Release
Potent-GUARD™ Guaranteed Effective
No fillers or binders

Says ReNew Life Founder and President Brenda Watson, “Many people don’t realize what a crucial role good digestive function plays in overall health, but the truth is that the majority of the body’s immune defenses are found in the intestines, and Bifidobacteria are especially important because they’re the most predominant good bacteria in a healthy colon. Unfortunately, research tells us that our numbers of Bifidobacteria start to decline in middle age, leading to an increase in digestive disorders as well as a decline in overall health. That’s why probiotics are so important, and why I formulated new Ultimate Flora Critical Colon to provide the added support that people with acute digestive problems need.”

About ReNew Life

For additional information about Ultimate Flora Critical Colon BifidoMAX 80 Billion™, as well as other ReNew Life products, email: shester@renewlife.com.

FOR IMMEDIATE RELEASE:

Renew Life Norwegian Gold Ultimate Fish Oils not named in an Environmental Activist Lawsuit Regarding PCBs in Fish Oil Products. Renew Life Continuing to Provide Third-Party Lab Analysis and instant online certificates of analysis of all fish oil products.

Palm Harbor, FL - March 5, 2010 – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas announced today that the company’s Norwegian Gold Ultimate Fish Oil products surpass all PCB standards set by the World Health Organization, California’s Proposition 65, CRN, the GOED, and all national and international fish oil standards. Renew Life products were not listed in the lawsuit filed in California alleging that eight (8) fish oil companies did not properly label products regarding PCB levels under the state’s Proposition 65.

Since 1998, Renew Life has been formulating and patenting advanced fish oil products. Renew Life requires independent third-party testing of every batch of Norwegian Gold Ultimate Fish Oils. Every batch of Renew Life Fish oil products is proven to exceed all national and international standards of purity and freshness. According to Brenda Watson C.N.C., President and Founder of Renew Life Formulas Inc., “Renew Life has long believed that environmental contamination of fish oils is a critical issue that should be addressed. Consumers deserve to know that every bottle of fish oils that they consume is third party-tested and proven to be safe and effective.” Renew Life takes a proactive approach to provide individuals with instant access to information regarding the purity, safety, and efficacy of its fish oils. Renew Life has every batch of its Norwegian Gold fish oils independently third-party tested using the most advanced methods to detect PCBs and other environmental toxins. These third-party tests show that Renew Life products are well below the Prop 65 limit of 0.09 ug/day (90 ng/day) for PCBs and they exceed all limits set by the CRN, the GOED, the world health organization and all national and international fish oil standards. In addition, the consumer can be assured that Renew Life fish oils are tested to be completely pure, with no detected heavy metals or environmental toxins when third-party tested at levels below the stringent European Pharmacopoeia, CRN, and GOED.

Renew Life is one of the first companies to patent fish oil formulations, and has a long history of creating advanced and unique fish oil products. Additional information on the Norwegian Gold Ultimate fish Oils products is available at www.ultimatefishoils.com . All of the third party test results on every batch of the Norwegian Gold Ultimate fish Oils are available at the IFOS (International Fish Oil Standards) website: www.ifosprogram.com/IFOS/ConsumerReport.aspx .

The link to the news article about the lawsuit is at:

http://www.upi.com/Top_News/US/2010/03/02/Fish-oil-PCB-levels-subject-of-lawsuit/UPI-41151267568745/

About Renew Life

Each ReNew Life product is made from only the finest raw ingredients, and the company’s analysis and manufacturing practices set the benchmark for others in the industry. Above all, ReNew Life is dedicated to helping their customers achieve and maintain optimal health, increase their energy and enhance their mental clarity.

For additional information about ReNew Life, call 800.830.4778, or email: bcooper@renewlife.com.

ReNew Life Haitian Relief Efforts Include Donating 1% of All Online Sales to American Red Cross

Palm Harbor, FL (January 13, 2010) – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas extends its message of global wellness toward residents of Haiti this week in the wake of last Tuesday’s 7.0 magnitude earthquake.

As part of the company’s effort to support victims of the natural disaster, ReNew Life will match all staff member contributions. Company founder and President Brenda Watson will then personally match the overall combined donation.

Says Watson, “Our hearts go out to the victims of this disaster. Within just hours of seeing the news and hearing the stories of the survivors, many ReNew Life employees responded by sending donations, and I knew that as a company—and personally—it was the least we could do to match their generosity. It makes me proud to work with such a dedicated and compassionate group of people, and I’m honored to be a part of the global Haiti relief effort.”

ReNew Life will also donate 1% of all online sales to the American Red Cross for their support in the emergency relief and recovery efforts of the victims affected by the earthquake, and the company plans to send more than 5,000 Organic Fiber Bars and children’s probiotic supplements to survivors in Haiti.

About ReNew Life

For additional information about ReNew Life’s Haitian Relief efforts, as well as other ReNew Life events and product information, email: shester@renewlife.com.

ReNew Life Staff is Back for More with the 12-Week Biggest Transformation Fitness Challenge

Palm Harbor, FL (January 1, 2010) – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas proves once again its commitment to healthy living with a 12-week employee fitness challenge beginning Monday, January 11. The Biggest Transformation Challenge runs through April 4, and will award a total of $1,500 in cash prizes to the top three winners.

“I love to see our employees getting involved and setting the example,” says ReNew Life Founder and President Brenda Watson, “and what better time than the New Year, when everyone’s making resolutions about their health? Last year’s weight loss challenge was such a success, and we wanted to keep the momentum going and even raise the stakes a little with this new challenge. This time it’s not just about weight loss but overall fitness and muscle building. Our goal is to show folks that anyone can have a leaner, healthier body if they just put their mind to it!”

As part of the Challenge, each participant will receive a free ReNew Life total-body cleanse of their choice, as well as select Fiber35 Diet and ReNew Life products throughout the Challenge. Bi-weekly measurements will be taken to track their progress, and a certified fitness coach will provide ongoing training and support. Prizes will be awarded for three specific categories: (1) Percentage of body fat lost; (2) Percentage of lean body mass (LBM) gained; and (3) Total inches lost. The winner of each category will receive $500 cash, and smaller prizes and incentives will be awarded throughout the Challenge.

Pam Carter, winner of the 2009 ReNew Life “Biggest Loser” Fiber35 Healthy Weight Loss Challenge, is one of several dozen employees that will be taking part in this year’s fitness challenge. Says Carter, “With the second contest, this is an awesome opportunity for me to reach my goal weight and build more muscle mass, which is something I wasn’t able to complete in just 3 months with the last challenge.” She adds that keeping a food journal, preparing meals and snacks beforehand, portion control and exercising daily were the keys to her success with the weight loss challenge.

About the Fiber35 Diet

Based on eating 35 grams of fiber every day, the Fiber35 Diet is a completely natural weight loss program developed by Brenda Watson. Studies show that eating a high-fiber diet promotes long-term healthy weight management by helping to control hunger and support healthy blood sugar levels. Fiber also helps to absorb and eliminate calories from the foods we eat, and consuming more fiber throughout the day helps to fill the stomach and promote satiety.

About ReNew Life

Named America’s No. 1 Digestive Care and Cleansing Company by SPINS, ReNew Life Formulas develops and manufactures a full spectrum of natural digestive care products and functional foods. Founded in 1997 by Brenda Watson and Stan Watson, the company has built a reputation upon making superior-quality products and providing outstanding customer service and educational support. Each ReNew Life product is made from only the finest raw ingredients, and the company’s analysis and manufacturing practices set the benchmark for others in the industry. Above all, ReNew Life is dedicated to helping their customers achieve and maintain optimal health, increase their energy and enhance their mental clarity.

For additional information about the Biggest Transformation Challenge, as well as other ReNew Life events and product information, email: shester@renewlife.com.

ReNew Life Introduces Brenda Watson’s Vital Woman™ Flush & Be Fit™ for Women

Palm Harbor, FL [December 10, 2009] – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas announces the release of new Flush & Be Fit™, the first product in Brenda Watson’s Vital Woman™ line of premium herbal and nutritional supplements formulated exclusively for women.

“Women today face a greater challenge than ever before when it comes to staying healthy in our modern world. They are overworked, overtired, and just plain overwhelmed—and many don’t know where to turn for answers to these health challenges,” says ReNew Life founder, formulator and president, Brenda Watson. “My Vital Woman product line is an opportunity for me to have an effect on the quality of life of women through their health, using the power of nature to create premium herbal supplements like my new Flush & Be Fit 3-part cleanse and energize formula.”

Potent Herbal Blend Flushes Toxins from Stored Fat
Thermogenic Herbs Help Restore and Sustain Energy
Proven Herbs Help Relieve Stress and Irritability
Digestive Enzymes Reduce Belly Bloat and Water Retention
Women-specific Probiotics Balance Vaginal and GI Flora
Gentle Colon Cleanse Stimulates Bowel Regularity

Flush & Be Fit™ includes a morning, midday and evening formula in convenient all-in-one daily strip-packs for a woman’s busy lifestyle and addresses many health conditions and complaints in one comprehensive formula. “I couldn’t be more excited about the release of this product,” says Watson, “My goal with new Flush & Be Fit is to help women take back control of their body and their well being so they can regain the energy to do the things they enjoy.”

About ReNew Life

For additional information about Brenda Watson’s Vital Woman™ Flush & Be Fit™, as well as other ReNew Life products, email: shester@renewlife.com.

ReNew Life Introduces Ultimate Flora Advanced Immunity™ Dual-protection Probiotic Supplement

Palm Harbor, FL [October 1, 2009] – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas announces the release of new Ultimate Flora Advanced Immunity™. This is the first ever dual-protection probiotic specially formulated to support the natural immune defenses in the respiratory system and digestive tract. It contains three potent natural ingredients clinically proven to promote a balanced immune system and enhance the body’s defenses during peak times throughout the year:

Saccharomyces boulardii Immunobiotic: A beneficial probiotic yeast that stimulates the body’s natural immune response and promotes the health and integrity of the protective barrier in the digestive tract.
EpiCor® Immunogen: A natural derivative of S. cerevisiae (brewer’s yeast) comprised of beta-glucan and other beneficial metabolites, vitamins, minerals and potent antioxidants shown to help boost resistance to seasonal health issues, support optimum respiratory health, and help the immune system cope with stress.
ResistAid™ (LAG): A uniquely effective natural antioxidant that contains immune-enhancing arabinogalactan to help replenish beneficial intestinal bacteria and enhance immune cell production.

ReNew Life’s Ultimate Flora line of high-potency probiotics is the fastest-growing probiotic line in the natural health industry today. In keeping with the company’s commitment to developing the best, most effective digestive care supplements, Ultimate Flora Advanced Immunity™ contains no fillers or binders and is made with only premium natural ingredients. No refrigeration is required.

The Importance of a Healthy Digestive Tract

Every day the human body is confronted with environmental factors that impact the trillions of microscopic bacteria that reside in the digestive tract. Because those bacteria make up more than 70% of the body’s natural immune defenses, maintaining a balanced intestinal environment is essential for boosting immunity and promoting optimal health throughout the year, especially during the spring and winter seasons.

About ReNew Life

For additional information about Ultimate Flora Advanced Immunity™, as well as other ReNew Life products, email: media@renewlife.com.

ReNew Life’s NEW 4-in-1 Total Body Omega Health Pak™ Supports Heart, Brain, Joints and Liver

Palm Harbor, FL (September 10, 2009) – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas announces the release of the new Total Body Omega Health Pak™, a super convenient 4-in-1 daily supplement pack that combines ultra-concentrated, high-potency Omega-3•6•9 oils with health-promoting herbal and mineral ingredients to provide targeted support for the heart, brain, joints and liver. The Total Body Omega Health Pak™ includes:

OmegaHEART: High EPA Omega-3•6•9, CoQ10, Astaxanthin, Hawthorn and Garlic Oil

Promotes overall cardiovascular health
May help lower coronary heart disease risk
Supports healthy cholesterol and blood pressure

OmegaBRAIN: High DHA Omega-3•6•9, Ginkgo Biloba and Vinpocetine

Supports healthy brain and nervous system function
Helps with mild age-related memory loss
Promotes a general sense of well being

OmegaJOINT: Omega-3•6•9 with GLA/LA from Borage, Hyaluronic Acid and MSM

Supports healthy connective tissue function
Promotes joint comfort, flexibility and mobility
Helps maintain skin moisture, smoothness and elasticity

OmegaLIVER: High EPA Omega-3•6•9, Dandelion Extract and Milk Thistle

Promotes healthy liver detoxification
Helps maintain healthy liver cells
Potent natural antioxidant properties

The Total Body Omega Health Pak™ includes 30 all-in-one packets with four 500mg enteric-coated softgels each. The enteric coating ensures 3X better Omega-3 absorption than an uncoated softgel, and added lipase (a natural fat-splitting enzyme) further enhances oil digestion and helps to reduce fishy burps and ‘repeat’. Each one-a-day packet is individually sealed for freshness and moisture protection and is perfect for taking on the go.

About ReNew Life

For additional information about the Total Body Omega Health Pak™, as well as other ReNew Life products, email: media@renewlife.com.

ReNew Life Formulas Makes Digestive Health Easy with the NEW Daily Digestive Health Pak™

Palm Harbor, FL (July 6, 2009) – Tampa Bay, Florida-based manufacturer and distributor of natural health care products ReNew Life Formulas announces the release of the Daily Digestive Health Pak™, the all-in-one solution to better digestion and total-body wellness that includes 4 key natural digestive health supplements in convenient, travel-ready packets to be taken ideally with each meal.

The Daily Digestive Health Pak™ features natural digestive care expert Brenda Watson’s H.O.P.E. Formula, a 4-part daily nutrition plan based on the health-promoting benefits of High fiber (H), Omega oils (O), Probiotics (P) and Enzymes (E). Together, each supplement works synergistically to:

Promote healthy bowel function and elimination;
Enhance digestion and nutrient absorption;
Help restore and maintain a balanced intestinal environment; and
Support the heart, brain, joints, skin and immune system.

The Daily Digestive Health Pak™ includes 30 all-in-one packets that are perfect for taking on the go, and each packet is individually sealed for freshness and moisture protection.

The Importance of a Healthy Digestive System

It is no secret that foundational health begins with the body’s ability to properly digest nutrients and eliminate waste. In fact, the more efficiently the body performs these functions, the healthier one is likely to be. That’s because more than 70% of the body’s immune system is located in the digestive tract, so good digestion is the key to feeling your best every day. However, in today’s busy world we don’t always take the time to eat right and give our bodies the valuable nutrients they need for healthy digestive function, which is why Brenda Watson created the Daily Digestive Health Pak™.

About ReNew Life

Named America’s No. 1 Digestive Care and Cleansing Company by SPINS, ReNew Life Formulas develops and manufactures a full spectrum of natural digestive care products. Founded in 1997 by Brenda Watson and Stan Watson, the company has built a reputation upon making superior-quality products and providing outstanding customer service and educational support.

For additional information about the NEW Daily Digestive Health Pak™, as well as other ReNew Life products, email: media@renewlife.com.

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