Archive for April 2011
Start A Movement With Our “How Does Poo Move You?” Video Contest
04/6/11 1 Comment | Posted by mjohnle in Fiber Supplements, General Health, Solutions
No matter how refined your sense of humor, who doesn’t love silly, bathroom jokes? Let’s face it, pooping is funny, but digestive health is serious business. ReNew Life has always been a trailblazer when it comes to starting the elimination conversation. As a digestive care company, we talk about poop a lot. Good elimination is critical to good health, but often people let their embarrassment about the topic keep them from learning natural solutions to digestive issues. That’s why we want to emphasize the importance of healthy elimination, promote awareness and maybe have a laugh in the process with our new video contest.
Starting this week, we’re giving you the chance to win cash and ReNew Life products just for producing a funny video about going to the bathroom in the How Does Poo Move You? Sweepstakes! Create and upload a video, no longer than 90 seconds, using your imagination and a touch of silliness to convey how elimination affects your daily life.
Video submissions will be judged based on overall artistry and humor, but judges will also take into account video votes, video comments and video sharing on the contest site, so contestants are encouraged to be shameless in promoting their video and soliciting votes through social media outlets. We will award the grand prize winner $3,000 in cash and $1,000 in ReNew Life products. If you don’t create the number 1 video on number 2, don’t worry – first, second and third runners-up will also win cash and ReNew Life products.
In addition to encouraging digestive health conversations, the How Does Poo Move You? Sweepstakes will also take aim at the global water crisis. Nearly one billion people lack access to safe water and over half of the world’s hospitalizations are due to water-related disease. So to show that we’re not just doing this for kicks and giggles, we’ll match all cash prizes with a charitable donation to Water.org. Water.org is a non-profit organization that helps provide safe drinking water and sanitation to people in developing countries.
So if viral videos are your forte, stop by the sweepstakes website to learn about the contest. We’re looking for clever, sensational, and conversation-starting videos. The funnier the better, but be sure to keep the content clean and focus on the benefits of healthy elimination. Check out our creative brief for rules and guidelines to be sure your submission is appropriate for a broad audience.
Constipation Relief for Kids
04/4/11 0 Comments | Posted by mjohnle in Fiber Supplements, Kids Health, Probiotic Supplements
It’s frustrating for parents and miserable for kids, but unfortunately childhood constipation is an ever-increasing issue in America. For many, constipation is just an occasional nuisance, but in some cases it can be serious, causing about 2 million trips to the doctor each year! Natural health experts believe that constipation in childhood is partially due to heavily refined foods, sedentary lifestyles and low fiber diets and are concerned about the potential link between childhood constipation and the development of irritable bowel syndrome (IBS) later in life. Luckily, new research published in Nutrition Journal is uncovering some natural relief for constipated kids and yet another benefit of probiotics.
The study revealed that that when taken over four weeks, the probiotic bacteria Bifidobacterium breve significantly improved bowel motility and lessened abdominal pain in children. The study documented twenty children, with an average age of 7, who were given anywhere from 100 Million to 10 Billion active cultures of Bifidobacterium breve daily and asked to keep a journal of bowel habits. The journals took note of bowel frequency, stool consistency and any abdominal discomfort during the study. At the conclusion of the study, the children who took the Bifidobacterium breve daily experienced more frequent bowel movements, fewer incidences of abdominal pain, better bowel consistency and best of all no side effects.
In addition to trying probiotics, consider the following factors when addressing childhood constipation:
Hydration
Constipation can be caused by dehydration, so encourage your child to drink water. Try diluting your child’s fruit juice with 50% water to sneak in some H20.
Fiber
Fruit, vegetables, beans and whole grains are just a few of the many sources of dietary fiber, but don’t be afraid to use a natural supplement to boost fiber intake. Follow the age plus five guideline – take your child’s age, add 5 and that’s how many grams of fiber he or she should consume daily.
Exercise
This applies to adults and children alike. Regular exercise stimulates lymphatic flow, which encourages healthy elimination, so make sure your child gets enough daily physical activity.
Today, more research is revealing the importance of probiotics for children’s health. A healthy balance of beneficial bacteria can positively influence digestion, elimination and even support immune system function, protecting kids from the countless germs at daycares and schools. To try a probiotic for your child, take a look at the variety of strains and consider either a powdered or chewable probiotic to help make the health-promoting bacteria more appealing for the little ones.